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Fresquo Magazine
Art Direction, Print
Adulthood is often daunting and frustrating for most people, but we want our readers to feel excited and enlightened to enter a new phase in their lives.
Background
Adulthood is a daunting topic especially for young adults who are unprepared for change and new set of responsibilities that it brings.
The Approach
Our magazine title “Fresquo” came from the word “Floresco” which means to flourish, combining it with the word status quo. In short, Fresquo means thriving outside of the status quo. It's basically the upgraded way of thinking outside the box as a growing generation that wants to take charge of their life.
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